Are your products understood?
Are your services utilized?
Are your user’s behaviors known?
Does your organization matter?
Truths come and go like fads, but reality lasts. It is heard and known, just as every person is driven to be heard and known. Organizations are collections of people, with an identity all their own striving to be heard over the clamor and clutter of a very full world.
The Fourth Parable specializes in helping organizations navigate complexities so that they offer real value to their users.
The process, in and of itself, is a simple premise. Organizational values are identified. User needs are identified. The Fourth Parables helps you bring them together so that your organization might thrive.